Sound Masking is ambient sound designed to reduce distractions by masking the level of unwanted speech/noise in an office setting, clinic, hospital, pharmacy, financial institution or any business wanting to protect private information or inhibit excess distraction.

Sound Masking can be explained by analogy with light. Imagine a dark room where someone is turning a flashlight on and off. The light is very obvious and distracting. Now, imagine that the room lights are turned on. The flashlight is still being turned on and off, but is no longer noticeable because it has been "masked". Sound Masking is a similar process of covering a distracting sound with a more soothing or less intrusive sound.

Sound Masking has a unique advantage over traditional methods of reducing distracting sounds and is by far the least expensive option for providing privacy.  This uniformity can also be used to integrate cost effective music and paging.